Sight was the first of our senses to be technologically shared in a world we did not witness with our own eyes. Photographywriting with lighthas historically meant a one-to-one relationship between what was before a camera (defined as a lens focussing light on a recording media) and what came out the other end, created by a human.
According to Canon's 2024 corporate strategy, the Japanese camera behemoth has several goals for the next two years, not the least of which is to "achieve overwhelming number one share in mirrorless camera market."
Aerial drones have revolutionized the way visual artists can tell stories, and the burgeoning field of underwater drones has begun to achieve the same transformative power for aquatic photo and video.
With less than a month to go before the 2024 total solar eclipse, astrophotographers Andrew McCarthy and Dan Stein have released a gigapixel image of last year's annular solar eclipse.
Nikon's surprise acquisition of RED Digital Cinema this week represents a seismic shift in the cinema camera space. It also has far-reaching consequences not only for Nikon and RED but also for the rest of the digital camera industry, including Nikon's biggest competitors.
For decades, professional photographers have been using the pairing of a 70-200mm f/2.8 and a 300mm f/2.8 to achieve their telephoto goals. Canon introduced the RF 100-300mm f/2.8 L IS USM recently and it just about covers the range of both those lenses. But is it as good?
Yesterday, Lensrentals announced that it had acquired "select assets" of BorrowLenses from Shutterfly, including the branding and assets. The company confirmed to PetaPixel today that it doesn't include employees or the physical San Carlos, California location.
