Instagram and Snap Inc., the company behind Snapchat, are expected to see massive revenue growth over the next couple years, according to a research note released by Citi Research. If Citi's predictions pan out, Instagram will reach almost $10 billion in revenue by 2019, while the smaller but highly popular Snapchat may hit the $3 billion mark. The reasons for each apps' growth differ, however.
As far as Instagram goes, the company enjoys a massive user base of about 500 million, which... more