Photography News

Fujifilm has just announced the new Instax Square SQ10, a new hybrid instant camera that brings back the iconic square picture look popularized by Polaroid.

The SQ10 is a hybrid camera because it can create both instant and digital photos. On the instant side of things, the SQ10 is the first Fujifilm camera to use the company’s new Instax Square Film format — 1:1 aspect ratio photos that measure 8672mm.

“The SQ10 uses a new INSTAX SQUARE Film... more

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Fujifilm's first square format Instax camera is here, and it's a half-digital, half-analog beast with a $280 price tag.

The SQ10 uses a 1/4" CMOS sensor to capture 3.6MP color images, and offers a 3", 460k-dot LCD for composition and camera operation.... more

In addition to announcing a handful of new medium format GF lenses, Fujifilm also unveiled plans for the first major firmware update for the GFX 50S medium format camera. According to the Fujifilm press release:

"Fujifilm will release a free firmware update for the... more

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Fujifilm has released a pair of G-mount lenses for its GFX 50S medium format camera, an adapter for using legacy Fujifilm large format lenses and information about future GF lenses.

The GF 23mm F4 R LM WR, equivalent to 18mm when mounted on the GFX 50S... more

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Panasonic has updated its travel zoom lineup with the introduction of the Lumix DC-ZS70 (TZ90 outside of North America). New features on the compact ZS70 include a 20.3MP MOS sensor, flip-up 3" touchscreen display and Panasonic's Depth-from-Defocus AF... more

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Panasonic has announced its new Leica DG Vario-Elmarit 8-18mm F2.8-4 ASPH Micro Four Thirds lens. It's one of a series of F2.8-4 lenses that the company teased when it released the Leica 12-60mm... more

When Panasonic introduced the Lumix DC-GH5, it made the bold promise that it would release not one, but two firmware updates that would significantly increase the performance of the camera. The first was to arrive in April and the second a bit later in 'Summer 2017.'

True to its word, Panasonic has announced firmware v1.1 for the GH5, bringing 4:2:2 10-bit Full HD video capture and a series of enhanced capture options for anamorphic shooters.

The firmware brings 4:2:2... more

Hands-on with the Panasonic Leica 8-18mm F2.8-4

Panasonic has announced the second member of its Leica DG Vario-Elmarit F2.8-4 series of lenses: an ultra-wide 8-18mm (16-36mm equivalent) that offers fields of view ranging from as wide as 107 degrees down to 62 degrees.

Hands-on with the Panasonic Leica 8-18mm F2.8-4

The lens's metal construction feels sturdy, with a smooth zoom... more

While the name 'Panasonic Leica DG Vario-Elmarit F2.8-4' might be a mouthful, this compact ultra-wide zoom doesn't fill the hand to the same degree, even with its upscale materials and weatherproofing. See how the lens performs in the real world in our sample gallery.

See our Panasonic Leica DG Vario-Elmarit 8-18mm F2.8-4 Sample Gallery

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Filter manufacturer Lee has announced a new Deluxe Filter kit that includes the five 100mm sized filters the company thinks most essential along with a twin-slot holder and an accessory ring for 105mm screw-in filters. The filters that make up the kit are the round Landscape Polariser that screws into the accessory ring, a 100mm Big Stopper 10x neutral density filter, two and four-stop ND medium grads and a three-stop hard grad.

The kit is obviously aimed at landscape photographers and... more

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