To promote its 5D Mark IV DSLR and to show its confidence in the camera, Canon recently challenged 4 notable photographers with an “impossible” task: shoot and put together a photo exhibition at the world famous Whitney Museum of American Art in NYC in just 24 hours.
Photographers Roberto Valenzuela, Jendra Jarnagin, Sue Bryce, and Alex Strohl were each given the full frame DSLR and asked to create and deliver museum-worthy photos in the span of one day starting from... more