A mis-named marketing gimmick is bringing together 360 photos and … beer? Yep. Beck’s beer has launched a special edition bottle that comes complete with a “CapCam,” a 360 lens you can pop off and attach to your smartphone.
The mis-named part should be obvious now: the “CapCam” isn’t a “Cam,” but we’re guessing “CapLens” just didn’t have the same ring to it.
Regardless, the... more