Photography News

Photo: Fujifilm

Fujifilm is moving the production of some of its most popular cameras to Japan, potentially due to the steep US tariffs on Chinese products. The Fujifilm X-T5, X-T50, X-M5 and X100VI all appear to be impacted. The latter two have had availability issues since their respective releases... more

Photography is as much a science as it is an art, and nowhere is that more evident than in the construction of camera lenses. Behind every sharp image is a complex array of glass elements, coatings, and design choices that collectively shape how light is captured.

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Although not heavily promoted by manufacturers, the digital zoom feature included in many recent camera models has significantly improved since it was first introduced in the mid-2010s. Early versions were crude, simply enlarging a portion of the sensors data without additional processing. As a result, images were widely criticized for poor... more

Late last year when Fujifilm announced that it was putting the sensor found in its GFX 100 II into a cinema camera, I was not clear on the value proposition. While huge, the slow sensor didn't feel suited to movie-making. After spending some time with the camera yesterday, however, I'm starting to see the vision.

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Fujifilm has released a short teaser video ahead of a June 12th announcement, hinting at a new rangefinder-style camera in its lineup. The announcement will come at the company's X Summit in Shanghai.

The video starts with an X100 and X-Pro placed on a black background, followed by a camera that is significantly obscured in darkness. The text mentions a rangefinder-style series that is "essential when telling the story of our X Series history." It potentially suggests that the X-Pro... more

Profoto has announced three new LEDs explicitly designed for video and cinema applications, joining last year's L1600D, the company's first dedicated cinema light. The new Profoto LP2000C, L600C, and L600D promise to be faster, lighter, and brighter than the competition.

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A model was struck in the head by the wing of an airplane after the pilot approached her and the photographer to offer his plane as a backdrop for the photo shoot, according to a report this week by the General Aviation News.

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Elon Musk has shared a post containing a photographer's specialist images and passed them as AI-generated to advertise X's AI image generator Grok.

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While the Fujifilm X half camera is not expected to arrive for 10 or so days, its companion app has arrived on the Apple App Store and the Google Play Store. Now is as good a time as any to break down what the companion is, what it does, and why all X half owners should absolutely use it. The app is a vital part of the overall X half experience.

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After some teasers at NAB, 7Artisans has fully revealed its new INFINTE Series cinema lenses. The full-frame series of cine primes cover focal lengths from wide-angle (16mm) to telephoto (135mm) and support interchangeable PL and EF mounts. However, with adapters, filmmakers can use the new 7Artisans INFINTE lenses on all major mirrorless... more

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